How to Double Your Signups In Just a Few Months

Email is a great marketing technique. As long as you have an audience to talk to…

As a marketer, you should always be looking for new subscribers. In fact, growing your mailing list should be a top priority.

As tempting as it may be, please don’t buy any existing lists. Too often, they are full of wrong addresses and don’t contain the right contacts anyway, the people who will be interested in your content, products and services. In the end, you may just get blacklisted by email service providers.

Here’s what you should do.

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How to Write Effective Subject Lines

If you’re like most people, you spend a third of your day at work managing your emails. To be productive, you have no choice but to focus on the most valuable ones. Surely, before you open any message, you wonder whether you will waste your time. Don’t you?

Most often, your answer to this question depends on the email’s subject line. That’s why, as a marketer, you should spend some time polishing yours. Here’s how to do it.

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Check Your Open Rate First

You’ve just got your email marketing campaign out and you’re now eager to find out whether you performed well…

“But what data should I look at?”

Your open rate, of course.

The open rate is the percentage of subscribers who received your email in their mailbox and actually opened it. It shows how your campaign performed and how thrilled your audience was with your email.

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