by Daniele Adler | Sep 24, 2015 | Email marketing, Newsletter, Open rate, Subject line
How to Write Effective Subject Lines If you’re like most people, you spend a third of your day at work managing your emails. To be productive, you have no choice but to focus on the most valuable ones. Surely, before you open any message, you wonder whether you will...
by Daniele Adler | Aug 31, 2015 | Email marketing, Newsletter, Open rate, Optimization
5 Tips to Maximize Your Newsletter’s Open Rate You find your open rate too low and are desperate to improve it? Here are five actionable steps you should take right away! 1. Send your marketing emails at the right pace It is important to find the right balance. Of...
by Daniele Adler | Aug 20, 2015 | Email marketing, Open rate, Optimization
Check Your Open Rate First You’ve just got your email marketing campaign out and you’re now eager to find out whether you performed well… “But what data should I look at?” Your open rate, of course. The open rate is the percentage of subscribers who received your...
